To be the most people focused fitness company in the industry, dedicated to empowering the modern individual.
Our Core Values
Kindness, humility, and empathy are cornerstones of our culture, as a strong whole is a multiplier of its unique and valued parts. We believe that we can achieve more as a group than as individuals.
We take the time to understand the needs of our members. We believe in being infinitely curious in the current research and trends of our industry to provide what is absolutely necessary, and filter out what is not.
The human body, mind, and spirit are incredibly resilient and capable of reaching beyond perceived limits. We are constantly striving towards the fulfillment and peak potentials of our members and team professionals.
Taking on new challenges is essential for physical, mental and emotional growth. While each person has their own individual approach, perseverance and a good work ethic are necessary traits needed for success.
Empowerment starts with taking full ownership and responsibility for the outcomes of our lives. We celebrate our successes, acknowledge our shortcomings, and learn from our mistakes, knowing that all results lead to progress.
Dedicating to doing the right thing gives us the confidence to move forward and complete tasks with intent. This means following through on our word, and treating all with respect and dignity.
We believe in being present and honest in our communication. We prioritize having the essential problem-solving conversations that will propel us forward, while building respect and trust among all parties.
Founded by two fitness professionals with over 20 years of experience in coaching collegiate athletes and personal training, UpFit Training Academy is the brain child of co-founders Paul Park and Westley Chow.
Having 11 years of experience as a fitness professional since 2006, Westley’s passion for the industry stemmed from his background training in Mixed Martial Arts since he was 15. The discipline and competitive mindset gained over 16 years of training and fighting has culminated to UpFit Training Academy, the next big fitness movement.
While pursuing his bachelor’s in Nutrition & Exercise Science at Queens College, with the intention of going to graduate school for Physical Therapy, the combined experiences of going to therapy for his own training injuries and his internship in cardiac rehabilitation pushed him in a different direction towards Personal Training. His passion for helping others catapulted his success and led to several roles in Personal Training management with Crunch and New York Health & Racquet Club. More success in sales and with managing staff pushed Westley to start his MBA at Baruch College focusing on Marketing & Entrepreneurship while co-founding his previous business, Fit Formula in 2012.
Westley keeps things simple and focuses on four things daily: health, wealth, family, and personal development. He loves dogs, especially his schnoodle, Brooklyn, hosts epic parties for almost every UFC, and is a savage in karaoke.
Paul has been serving the fitness industry since 2008, and brings a wide variety of experiences including working with NCAA Division I athletes, corporate executives, retired baby boomers, and homemakers. His passion for sports and athletics as a youth sparked an interest in a career as a physical therapist, but soon realized that sports performance, strength and conditioning, and fitness training were his true callings. This started as a student intern at Cutting Edge Sports Training at his alma mater at the University at Buffalo. Working with the local student athletes furthered his interests in the field and led to internships at Fordham, Rutgers, and Baylor Universities.
With completing his master’s degree in Strength and Conditioning at Springfield College, he earned positions of assistant strength and conditioning coach at Trinity College, and head football strength and conditioning coach at Western New England University.
Deciding to pool his experiences of collegiate athletics into working with the general population, he let his passion for the field fuel his dedication to positively impacting the healths of all his clients and those close to him. He currently practices boxing, is an avid combat sports enthusiast, and is looking for his first competitive matches as an amateur. His hobbies include reading and traveling, and he prioritizes spending time with his family and close friends.
This 1-on-1 assessment and strategy session will allow us to design a personalized training program to fit your specific needs. Based on your performance, we create a customized strength and conditioning profile to make sure you get the most out of your workouts and overall program.
7 Day Jump Start Program only $99
Get acquainted with our UpFit Training program, mindset, and community, as you get a jump start on your fitness journey. Expect to see a boost in metabolism, energy, and motivation, as UpFit’s signature small group training program combines individualization with the fun dynamic energy of a group setting.